Browse Abandonment

A gentle reminder that the product they viewed may be HSA/FSA eligible could be the nudge a shopper needs to return and convert.

One-Time Purchases:

Browsing something eligible for HSA/FSA spending? Thanks to Truemed, you may be able to pay with pre-tax dollars and save an average of 30%*.

Look for the Truemed option at checkout to get started.

*Truemed is for qualified customers. HSA/FSA tax savings vary. Learn more at truemed.com/disclosures

Subscription Orders:

We noticed you were checking out some great options. Did you know many of our products qualify for HSA/FSA reimbursement and, if eligible, you could save an average of 30%?*

Just place your order, take the survey, and submit your Letter of Medical Necessity for reimbursement.

*Truemed is for qualified customers. HSA/FSA tax savings vary. Learn more at truemed.com/disclosures

Following Truemed’s compliance guidelines protects customers from misleading claims and keeps your brand aligned with IRS/HSA/FSA rules, reducing the risk of ad rejections or takedowns. It also preserves trust and lowers the chance of disputes or chargebacks by setting accurate expectations about eligibility and savings.

Please include our compliance disclaimer on any HSA/FSA messaging:

Truemed is for qualified customers. HSA/FSA tax savings vary. Learn more at truemed.com/disclosures

If the disclaimer is missing or if your ad copy is misleading, incomplete, or otherwise non-compliant with the law or your agreement with Truemed, we may ask you to update or remove the asset. If you’d like our team to review marketing assets prior to go-live, email us at merchants@truemed.com.

Need more guidance on what you can say about HSA/FSA? Review the Compliant HSA/FSA Messaging Guide and remember to add our required disclaimer with any savings claims.