Browse Abandonment

Edited

A gentle reminder that the product they viewed may be HSA/FSA eligible could be the nudge a shopper needs to return and convert.

Sample Browse Abandonment Email Copy

One-Time Purchases:

Browsing something eligible for HSA/FSA spending? Thanks to Truemed, you may be able to pay with pre-tax dollars and save ~30%*.

Look for the Truemed option at checkout to get started.

*On average, 30% of gross income is paid to state and federal tax. Individual tax rates vary. To see your estimated savings, checkout the TrueSavings Estimator.

Subscription Orders:

We noticed you were checking out some great options. Did you know many of our products qualify for HSA/FSA reimbursement and could save you ~30%*?

Just place your order, take the survey, and submit your Letter of Medical Necessity for reimbursement.

*On average, 30% of gross income is paid to state and federal tax. Individual tax rates vary. To see your estimated savings, checkout the TrueSavings Estimator.